Thursday, November 15, 2012

Ikea?s New Holiday Catalog: Now That?s How You Do Interactive

Ikea has just released a brand new, online holiday calendar that has me very excited. It’s not the store, or the products, it’s the catalog itself because it’s the future of digital advertising. The world is changing and people no longer respond to a jiggling banner ad the way they used to. People want to [...]

Source: http://www.marketingpilgrim.com/2012/11/ikeas-new-holiday-catalog-now-thats-how-you-do-interactive.html

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